Digital Rudy Shoushany, the transformational thinker When Lebanon’s banking crisis hit, Rudy Shoushany quit his job, founded a talk show, and set about transforming his own...
Industry Talk The last picture show? On Lebanon’s film and production sector Lebanon’s production industry was once the pride of the Middle East. Now it is struggling to survive as the country...
Advertising Saudi Arabia’s cultural renaissance An exciting new wave of creativity is sweeping the kingdom. And nowhere is this truer than in the country’s cinematic...
Advertising Saudi Arabia’s gold rush As Saudi Arabia opens up to the world and pushes ahead with its giga-projects, a gold rush is under way...
Advertising A view from Cairo: on Egypt’s advertising scene Despite the economic uncertainty, Egypt is its usual unpredictable self, with a number of trends impacting the country’s advertising industry
Advertising Making McCann the best it can be - an interview with McCann’s chairman and CEO, Chris Macdonald McCann’s chairman and CEO, Chris Macdonald, on developing the capabilities clients are calling for.
Events/Awards Dani Richa: 'We have consistently been the best performing agency in the region' Following Impact BBDO's Grand Prix win at Cannes lions 2022 Festival, ArabAd talked to Dani Richa, chairman and chief executive...
Events/Awards Cannes Lions 2022: recap on a grand win for the Middle East The region’s advertising industry is going from strength to strength, with a record-breaking two grands prix won at this year’s...
Advertising NFT: a brave new world? The region’s advertising agencies have begun to embrace the world of NFTs. Is this the beginning of a new era...
Advertising Reda Raad’s journey into adland Named by ArabAd as the Advertising Person of the Year, Reda Raad's CEO of TBWA\Raad reflects on his journey in...
Advertising Tahaab Rais on his new role at Publicis Groupe Typing a resignation note is never easy,” says Tahaab Rais, the former Regional Strategy Head at FP7 McCann and McCann...
Advertising Is the digital agency dead? What is the relevance of digital only agencies in a world where all agencies are now digital first?
